«Burj Khalifa needs neighbours. South Ridge is Downtown's first mass-residence cluster.»
— EMAAR · 2005 BRIEF
In 2003 Emaar began Burj Khalifa construction and simultaneously planned the mega-project's residential surroundings. South Ridge became one of the first residence clusters — a mass format with a shared park, aimed at the mid-segment. The idea: populate Downtown with families and expats, not only tourists and investors.