«Dubai needs a residential record-holder, not just a mixed-use one like Burj Khalifa.»
— TAMEER HOLDINGS · 2006 PRESS BRIEFING
In 2005, Tameer Holdings — one of Dubai's fast-growing developers at the time — acquired a Dubai Marina plot for a 100+ storey residential project. The brief was ambitious: at the time, no purely residential building in the world stood taller than 380 metres. All height record-holders were mixed-use, combining offices, hotels and residences under one roof. Tameer wanted a 'pure residential' record-holder. Engineer Adnan Saffarini Office was engaged — a Dubai engineering-architectural studio that had by then designed over 30 high-rises in the UAE.