«Between Marina and Palm there's a free peninsula. It's the last large plot in this part of Dubai.»
— EMAAR · 2018 BEACHFRONT LAUNCH
In 2017 Emaar announced Emaar Beachfront — a new masterplan on an artificial peninsula between Dubai Marina and Palm Jumeirah. By 2018 sales of the first projects began. Marina Vista became one of the district's flagship objects: angular peninsula corner with the best views and direct beach access.